Sandi Walsh
Your brain is running. Now let’s get it doing the work you’re still doing yourself.
I was the first certified 8020Brain Coach, and I use mine every working day on live client accounts.
Here’s what I see most often. You got through the setup, it works, and you’re using it for a fraction of what it can do. Then somebody in the community posts about their brain drafting their emails overnight or building a report while they slept, and you think yours could probably do that too. You just don’t know where to start, and you’re not going to give up a Sunday finding out.
That’s the part I help with.
I’m not going to walk you through installing your brain. You can do that yourself, and it takes a good deal longer than an hour anyway. I pick it up from the point where it’s sitting there working and you’re not sure you’re getting enough out of it.
There are people in this community who are way more technical than I am. What I’ve got is years of teaching and coaching adults, which means I can explain this in a way that actually makes sense, help you to see it, and you can feel safe to ask me the basic questions you’re maybe afraid to ask in front of everybody else.
The brain doesn’t stand still either. There are new skills and updates all the time, and things it can do now that it couldn’t a couple of months ago. I keep up with that because I have to for my own client work, so what I show you is where it’s got to now, not where it was in the spring.
I’ve been building and managing Google Ads accounts for small businesses since 2018, first at an agency and then on my own as Sandbar Solutions from May 2025. I won the PPC Hub Transformation Trophy in September 2025. In February 2026 I became the first certified 8020Brain Coach, and I’ve been nominated for the Trophy again this year for that. I was also on the PPC Mastery podcast in June 2025, in an episode called “From Midwife to Freelance PPC Expert”. I’m a qualified life coach and former midwifery educator.
I’m a coach who gets people unstuck.
“I’d been putting off setting up my brain for weeks. I kept telling myself it was too technical for me. Sandi offered to help during a community call, and that one session changed everything.
She walked me through her own setup, made it feel approachable, and her message stuck with me: I’m not technical either, and I still did it. That was exactly what I needed to hear.
By that same evening, I had my brain configured and was already using it. What felt like a huge hurdle turned out to be completely doable with the right guide.
If you’re on the fence about getting started with AI tools and think it’s not for you, talk to Sandi. She’ll prove you wrong in the best way.”
Kenza Abounayme, Community Member
“I was honestly at the point where I was ready to just walk away from getting involved with AI altogether. I kept overthinking the technical side of things and felt like it was all just too much to take on. But after catching up with Sandi, everything finally clicked. She showed me how she uses it in her own work, gave me some simple things to test out, and helped me see that it’s actually a lot more straightforward than I was making it out to be.
Sandi’s approach really helped me stop worrying about the how and just start using it. Now, instead of feeling overwhelmed, I feel more confident than ever about using AI. It’s amazing how much easier things feel when you have the right perspective, and I now feel like there’s no challenge I can’t handle with AI.”
Rob Sanders, Community Member
“I’d first seen Sandi hit my LinkedIn network because of all the amazing shout-outs she was getting from people in the PPC Hub community, even from their founders Bob and Miles. She came across super engaged and EAGER to learn and seeing anyone have that in PPC is just refreshing because so many profess to be “experts” or “gurus”. I’d then see her posting a lot more about AI and at the time, I felt super conflicted about my own capabilities with AI. I was never a script-fiend, or a “coding wizard” or Tag Manager wonderchild and as a result, have historically labelled myself as not a “techy” person.
Speaking with Sandi, and having her support me on some of the journey to getting started with AI has been CRUCIAL in breaking down that mental barrier. As Sandi would say, if she can do it as a retired midwife and make a BIG FAT SUCCESS of it, there’s not really space for “I’m not XYZ enough”. Sandi helps you find your route in and to me, that’s been priceless.”
Charley Brennand, Performance MCR
What to expect
Before the session I’ll ask you where you’re stuck and what’s eating your week, so the hour goes on your particular challenges, instead of on me working out what it is.
Then I’ll open my own brain and show you it doing that same job, on real work rather than in theory. You’ll see what it takes to get there, and where yours already can.
You’ll leave with practical things to go and use, not a reading list. If you’ve booked the pack, you’ll have time to try them out before the second session, and that one starts with how you got on.
Sessions
These sessions are specifically for 8020Brain coaching. Member pricing, so these rates aren’t sold outside the community.
1-on-1 coaching
approx. 1 hour
£99
Getting Started pack
2 sessions. One to get you going, and a second once you’ve had time to use it.
£150
Take as long as you need between the two. If you want more sessions after that, we can discuss how that could work.
Chat with Sandi on WhatsApp